Simply Gorgeous - Peugeot LeMans Racer

Peugeot Releases First Details on New 908 Le Mans Racer with V8 Turbo Diesel

MONDAY, FEBRUARY 07, 2011 | CATEGORIES | NEW CARS, PEUGEOT, RACING, REPORTS |

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At a special event held in Paris, French automaker Peugeot released the first details on its new 908 endurance racecar, with which it will participate at this year’s 24 Hours of Le Mans and the Intercontinental Le Mans Cup (ILMC). Codenamed 90X, the competition model features an all-new 550HP 3.7-liter V8 diesel engine that replaces the 2010 908 HDi FAP's 5.5-liter V12 oil-burner and complies with the new regulations introduced for 2011, including the demand for a “shark fin engine cover”.


The 908 moniker was retained to emphasize Peugeot’s past successes in endurance racing, but also to create a link to the brand’s road cars.


“We have chosen 908 as the name of the new car in order to build on the wave of success with which it is associated,” said Peugeot’s Director of Marketing and Communications, Xavier Peugeot. “At the same time, the new car fits perfectly with the brands new modern image. It mirrors the modernity that is clearly visible in the new 508 and the recently announced new 308. At Peugeot, we have always sought to associate our commitment to motor sport with the real world and with our model range. The name 908 consequently stood out as the obvious choice.”


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